Originally posted on Facebook on Thursday, May 18, 2023.

This, fellow entrepreneurs, is how you validate a business idea.

This guy made a garage door opener for motorcycles.

He identified a problem, developed a solution and made something potential customers could engage with (in many cases, it was just a photo of the product).

When customers perceived that his product met a real need they were having, that was enough to generate sales. No website. No logo. No slick marketing material. People got in line, offered money and were willing to wait.

Business validation answers one question: Will customers buy your product?

"That's awesome!", "I really like that", or "I would buy that" is not validation, a customer offering you money is.

#entrepreneurship #business